Now you're familiar with the Hygge concept, you'll see how my collections will inspire you to find the perfect product to nurture your soul with none of the guilt.  I like to compare a purchase here to a hug and, lets face it, the past few years have got us needing more of those than ever.  It was so important for me to harness that happy, cosy feeling, and so this is what inspired me to evolve my store in to what you find here today.  My inventory is honest and so to make it the best I can offer, I collaborate with likeminded wholesalers, independent businesses, and talented artisans all over the world, and I also hand pick everything you will see in store.  Working with designers who not only have timeless style and attention to detail at the forefront of their mind, their commitment to nurture our planet is just as important and so you will find us choosing natural, ethical and recyclable materials at every opportunity.  Offering you well-designed and unique items along with a selection of exquisitely handcrafted and natural products, I feel I really have embraced every preference and price point.  From handmade home decor, to quality clothing and accessories, to natural and holistic collections, to giftboxes and exclusive content for subscribers.  I really cannot wait to share my beautiful collections with you and help you find that special something to balance your home and your soul and give you that Hygge hug!  Shop slowly and meaningfully here, there's no rush, and once you find what you’re looking for, my store will give a smooth checkout and delivery experience with support if and when you need it.